All that truck stop research found its way into the new Volvo VNR driving experience.
It turned up in big new things — like the Position Perfect™ three-motion steering wheel, new seats with more adjustments to fit more drivers’ shapes and preferences, and a five-inch, color driver information display.
But the research also found its way into countless little details meant to make drivers’ lives easier. A bezel to rest the other four fingers while you scroll on the Infotainment Center. Automotive-style window controls let drivers roll windows all the way down with just one touch. A dedicated space for mobile devices. Every innovation in the new Volvo VNR’s interior has been filtered through drivers’ eyes.
Designed on the road Showing off the new regional haul truck at Volvo’s highly secure design studio in Greensboro, NC, Brian Balicki said that when the team designed the Volvo VNR driver’s environment they didn’t just imagine what might work well. Balicki, who has a commercial drivers license, road-tested their ideas.
Every innovation has been filtered through drivers’ eyes
"It helps understand what breaks down and what’s frustrating to reach for when you’re traveling at speed and trying to manage your driving environment," Balicki says.
Removing anxiety Balicki and his team designed the dashboard in zones that can be modified for different applications. They wanted a sense of function to shape the dashboard and instrument cluster. Rock-climbing proved inspirational.
"On the rocks", he says, "you want to be able to know where your next handhold is and how you’re using the space. We wanted this instrument panel to be intuitive in the same way, with functions right where they have to be. This truck will remove a lot of anxiety for a driver."
Taking the anxiety out of driving will be critical to recruiting the next generation of drivers. Volvo Director of Product Management Fred Whitt says he started taking notes on how to accomplish that back in 2010.
"When people look at the details in this truck I want them to say, "Why didn’t somebody think of this earlier?"" Whitt says.
Revolution in steering wheels Whitt can recite a long list of innovative details—starting with the new Position Perfect™ steering wheel, the only one of its kind in the industry. Not only will the new steering column tilt and telescope, the wheel tilts in relation to the column, which lets drivers position the wheel more vertically, like a car.
"Lowering your arm cuts fatigue, making it easier and safer to drive," Whitt says. Also, more key functions are clustered on the wheel, putting more control at the driver’s fingertips.
Convenience matters To create so many conveniences, designers had to rethink everything they knew about driving trucks, according to Whitt.
"It’s really hard to get a 53-foot trailer parked at a 7-Eleven when you’re thirsty," Whitt says. "A lot of drivers bring their own coolers. We thought, why not tuck a refrigerator under the passenger seat for drinks and sandwiches, with an easy side access? That just makes life a little easier for that driver."
Happier drivers are more productive drivers, Whitt says – but it goes further than that.
Getting good drivers "If you give owners the opportunity to make a driver a lot happier in the equipment he’s running, he’s going to treat that equipment with a lot more respect," Whitt says.
"Drivers are irreplaceable. We have to do all we can to promote the next generation of drivers. With the new Volvo VNR, we want to make driving as attractive as possible, so our customers can get the best drivers."